Weigel Ventures Co. (WVC) strategically invests in startup companies that serve a 50+ demographic, and will scale effectively with national promotion, dominate a specific market, and display an exit potential.

WVC provides funding, advertising, and guidance to companies in exchange for equity and royalties.

Apply Now

Benefits

The Opportunity With Customers 50+

Apply

About

WVC is a subsidiary of Weigel Broadcasting Co. Weigel is a family-owned media company based in Chicago, IL. The company owns and operates national television networks, as well as local television stations throughout the US.  

40+ Million viewers watch Weigel networks and programming in a single week on more than 600+ distribution partners across broadcast, cable, satellite and digital platforms.

Weigel is a leader in the media industry with The "MeTV" Network, the #1 Classic TV network, as well as the “Start TV” Network in association with the CBS Television Stations, the "Movies!" Network in cooperation with the Fox Television Stations, and "H&I" Network and the "DECADES" Network.

Weigel owns television stations in New York, Los Angeles, Chicago, Dallas, Houston, San Francisco, Phoenix, Seattle, Denver, St. Louis, Nashville, Salt Lake City, Hartford, Milwaukee, South Bend and Rockford. Weigel's local stations include CBS, ABC, The CW, MyNet and Telemundo network affiliates.

Learn More about Weigel Broadcasting

Benefits

The Opportunity With Customers 50+

Apply

Benefits

Accepted startups have the potential to receiving the following resources based on the level of demand, perceived benefit, and WVC’s interest in the product or service.

CASH

Funding to help your company grow.

ADVERTISING

Marketing on broadcast, cable, satellite and digital to potentially 40+ Million viewers weekly

  • Advertising on national television, across Weigel’s owned and operated national television networks.
  • Advertising in local television markets to test prior to national promotion.
  • Advertising on Weigel’s websites, newsletters and social media platforms.

GUIDANCE

Expert advice and support from media executives in the following fields:

  • Branding and Marketing
  • Product Development and Technology
  • Sales, Research and Pricing
  • Digital and Social Media
  • Finance

AUDIENCE INSIGHT

Market intelligence from a built-in and loyal customer base.

  • Surveys
  • Data analysis
  • Testimonials

RELATIONSHIPS

Meetings with potential partners, media outlets and capital sources for your company.

  • Investors
  • Agencies
  • Brands
  • PR Outlets

The Opportunity With Customers 50+

Source: The Federal Reserve - 2021:Q1 Distribution of Household Wealth in the U.S.

Customer segment is paradoxically underserved despite their spending power.

  • This demographic controls more than 50% of nation’s wealth and are generally ignored by new companies, while Millennials control only 5% of nation's wealth and are over saturated with new startups competing for their attention and income.

Businesses will need to serve this customer segment in new and distinct ways.

  • This generation will live longer than any generation previously, and existing delivery methods for goods and services will need to narrowly tailored to this growing and wealthy demographic.

Weigel has the customer base and insight for startup companies to potentially have a “quantum leap” in their business growth.

  • The 40+ Million viewers watching Weigel networks are predominately 50+.

Application Form